Compare · Peec AI

Peec AI shows how AI search sees your brand. Ghost Agent Lab tests whether agents can buy from you.

Peec AI is AI search analytics for marketing teams: it tracks how ChatGPT, Perplexity, Gemini and other models mention your brand, with shopping analytics for your products and recommendations to improve. Its agent analytics also reads your logs and audits your site's readiness for agents. Ghost Agent Lab overlaps there too, and adds what an audit of files can't show: real AI agents working through your checkout and sign-up, and the fixes on the page that stop them.

At a glance

Ghost Agent Lab and Peec AI, side by side

QuestionGhost Agent LabPeec AI
Main jobAI search analytics for marketing teams
Tracks how AI answers mention your brand✓
Product-level visibility in AI shopping answers✓
AI crawler visits from your server or CDN logs✓
Agent readiness checks on files and pages: robots.txt, sitemap, structured data, rendering✓
Checks agents can use the page: named buttons, real controls, pop-ups, checkout fields–
Tests whether an AI agent can finish checkout or sign-up–
Ranked recommendations✓
Revenue from AI referrals and agent ordersAI referrals from GA4
Usually owned bySEO, content and marketing teams

From Peec AI's public website and documentation, checked October 26, 2026. “–” means we didn't find the feature there. Products change: tell us if something's out of date.

The difference

Different questions, often different owners

Peec AI

  • “How do AI models talk about our brand, and what should we do about it?”
  • Tracks visibility, position, sentiment and sources for the prompts you choose
  • AI Shopping analytics at product level, including the price AI quotes
  • Crawl insights from your logs, and a readiness audit of your files and pages

Ghost Agent Lab

  • “When an AI agent visits for a customer, can it get the job done?”
  • Sends real AI agents through checkout, sign-up and search on a schedule, with a replay of every step
  • AgentScore tests the page itself: buttons and links with names, real controls, pop-ups agents can close, checkout fields they can fill
  • Revenue from AI referrals and from orders agents placed, from your store's order data

Better together

Track the answer with Peec AI. Test the journey with Ghost Agent Lab.

Peec AI shows whether assistants mention and recommend you, and flags crawler problems that keep them from reading your site. Ghost Agent Lab picks up where the agent lands: whether it can find the product, press the right buttons and finish checkout, and what fixing it is worth. Together they cover getting chosen and getting the sale.

FAQ

Questions

Does Ghost Agent Lab replace Peec AI?

Not for AI search visibility. Peec AI is built to track how AI models mention your brand and products, and our AI visibility feature is in beta. Ghost Agent Lab's focus is whether agents can use your site once they arrive.

Peec AI has an agent readiness audit. How is AgentScore different?

Peec's published readiness checks cover files and page basics such as robots.txt, llms.txt, sitemaps, structured data and pages that render without JavaScript. AgentScore covers those and also whether agents can use the page: buttons and links with names, real controls, pop-ups they can close and checkout fields they can fill. Ghost Agents then test the journey itself.

Which should we start with?

If your question is whether assistants recommend you, start with an AI visibility tool such as Peec AI. If it's whether agents can buy from you once they arrive, start with a free AgentScore. Many e-commerce teams need both.

Where this comes from

Everything about Peec AI on this page comes from its own website and documentation, checked October 26, 2026. Peec AI is a trademark of its owner; this page is ours, not theirs.

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