Agent readiness

How well AI agents can get into your site, understand it, find their way around it and complete tasks on it. See what is agent readiness?

Why it matters

Agent readiness is whether your site still works when the visitor is an AI agent acting for a customer. As more research and buying happens through assistants, a site that agents can't use loses sales it never sees. It gives marketing, e-commerce and development a shared way to find and fix the problems, and to show progress.

Read the guide What is agent readiness? A complete guide How well AI agents can get into your site, understand it, find their way around and complete tasks: what each part means, what good looks like, and where to start. Read it

More terms in measuring it

• AgentScore Our free score out of 100 for agent readiness, across Access (25 points), Readability (25), Navigability (20) and Task completion (30).
• Check One thing AgentScore tests, such as “Buttons and links have names”, reported as a pass, warning or fail, with who usually fixes it.
• Ghost Agent A real AI agent we send through a journey on your site, on a schedule, to see whether agents can complete it.
• Run and pass rate A run is one attempt by one agent at a journey.
• Flaky A journey where some runs pass and some fail.
• Agent traffic Visits from AI agents of every kind.

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